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Marketing

”33” Export excites Owerri with Friendship Party

”33” Export excites Owerri with Friendship Party

With the celebration of friendship as its key message, “33” Export Lager Beer, Nigeria’s No. 1 Friendship Beer, hosted consumers to an evening of fun at Bongo Center, Owerri…

Elumelu Charges FG on SMEs, Creative Sector for Economic Development

Elumelu Charges FG on SMEs, Creative Sector for Economic Development

The Chairman of African proprietary investment company, Heirs Holdings, Tony O. Elumelu, CON has called on the Federal Government to prioritise SMEs, the Creative Sector and access to electricity to…

Logistics firm Unveils platform to connect SMEs globally

Logistics firm Unveils platform to connect SMEs globally

A logistics company, Red Star Express, has unveiled plans to connect Small and Medium-scale Enterprises (SMEs) in the country and empower them to operate on global standard. Group Managing…

Rising Milk Prices Prompts Brands’ Battle for Dwindling Consumers

Rising Milk Prices Prompts Brands’ Battle for Dwindling Consumers

Rising prices of milk brands in Nigeria occasioned by inflationary pressures has led to a drop in the consumption of dairy products in the country. Consequently, milk brands are battling…

Street Toolz Appoints New CEO For Lagos

Street Toolz Appoints New CEO For Lagos

Street Toolz, a leading interactive marketing and advertising agency, last week, announced the appointment of Semira Mahmud as its Interim Chief Executive Officer, following the decision of its founding CEO…

Is Captain Jack Positioned To Upstage DeRok In The Café Rum Category ? Asks Akinwumi Dickson

Is Captain Jack Positioned To Upstage DeRok In The Café Rum Category ? Asks Akinwumi Dickson

In recent years, it is evident that the alcoholic drinks market has taken an entirely unique dimensions as most consumers shifted from beer to other categories such as herbal drinks…

Peak Milk celebrates Nigerian school children to mark World Milk Day

Peak Milk celebrates Nigerian school children to mark World Milk Day

The grounds of Lagos State Television (LTV) was agog on June 1, 2017 when over 5,000 school children gathered for annual celebration of the global World Milk Day celebration…

Brand Clips: Lipton Celebrates Ramadan With Muslims, Urges Them To Think Less, Do More

Brand Clips: Lipton Celebrates Ramadan With Muslims, Urges Them To Think Less, Do More

As Muslims all over the country continue with the Annual Ramadan Fast Nigeria’s no 1 tea beverage brand from Unilever PLC has announced plans to connect with Muslims during…

Arla Foods restates commitment to safe, affordable food

Arla Foods restates commitment to safe, affordable food

Launches Arla Foods Global Innovation Centre Leading global dairy company, Arla Foods has restated its commitment to addressing the growing need of people around the world, including Nigerians, for nutritious…

Insight Publicis Takes Charge of PepsiCo Creative in 14 Markets

Insight Publicis Takes Charge of PepsiCo Creative in 14 Markets

Insight Publicis is clearly having a good time while many Nigerian agencies may be far from stable, due to the economic recession which has forced clients to cut marketing budgets…