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Multinationals Payment Terms May Kill Local Industry, Warns EXP boss

Multinationals Payment Terms May Kill Local Industry, Warns EXP boss

EXP Nigeria Chief Executive Officer, Wole Olagundoye, who runs the biggest experiential marketing outfit in Nigeria, speaks to GODDIE OFOSE on the challenges of practitioners, brand activation segment of advertising…

Digital marketing delivers precision in advertising

Digital marketing delivers precision in advertising

By DAVID AUDU There is an understanding now more than ever that the future of marketing is in the digital space. In this interview by DAVID AUDU, the CEO and…